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Aviva vs Hastings Direct

Side-by-side car insurance comparison based on rates across all available locations

Aviva

4.3

Avg Monthly

£81/mo

Best Rate

£61/mo

Best For

Comprehensive

Top Discount

Multi-policy 12%

Founded

1696 · London, England

Available In

12 locations

VS
Lower Avg Rate

Hastings Direct

4

Avg Monthly

£71/mo

Best Rate

£55/mo

Best For

Budget cover

Top Discount

Telematics 20%

Founded

1997 · Bexhill-on-Sea, East Sussex

Available In

11 locations

Rate Comparison by Region

Aviva cheaper: 0Hastings Direct cheaper: 11
Wales£64/mo£57/moHastings Direct saves £7/mo
Scotland£62/mo£55/moHastings Direct saves £7/mo
South West£69/mo£60/moHastings Direct saves £9/mo
East of England£88/mo£76/moHastings Direct saves £12/mo
South East£90/mo£78/moHastings Direct saves £12/mo
West Midlands£86/mo£74/moHastings Direct saves £12/mo
North West£84/mo£72/moHastings Direct saves £12/mo
East Midlands£80/mo£68/moHastings Direct saves £12/mo
Yorkshire & Humber£78/mo£66/moHastings Direct saves £12/mo
North East£74/mo£62/moHastings Direct saves £12/mo
London£132/mo£112/moHastings Direct saves £20/mo

Pros & Cons

Aviva

Pros

  • Widest product range of any UK insurer — car, home, life, health in one place
  • 5-Star Defaqto ratings on key products
  • Multi-product discount when bundling two or more policies
  • Strong financial stability — part of the FTSE 100

Cons

  • Premiums for single-product policies are not always the lowest
  • Claims experience can vary by product line

Hastings Direct

Pros

  • YouDrive telematics can save young drivers up to 20%
  • Competitive pricing for budget-conscious drivers
  • Easy online quote and management
  • Flexible excess options

Cons

  • Claims satisfaction scores are below the market leaders
  • Add-ons (breakdown, legal, key cover) can add up

Which Should You Choose?

Hastings Direct is the cheaper option in 11 of 11 regions where both insurers operate, saving an average of £12/month. Aviva is cheaper in 0 regions.

Aviva has a higher average customer rating (4.3/5) compared to Hastings Direct (4/5). However, ratings can vary by region and coverage type.

Aviva is generally best for comprehensive, while Hastings Direct stands out for budget cover. The right choice depends on your priorities — lowest price, best service, or specific discounts.

Aviva vs Hastings Direct — FAQs

Is Aviva cheaper than Hastings Direct?
Hastings Direct is cheaper in 11 of 11 regions where both operate. However, rates vary by location, so Aviva may be cheaper in your area. Always compare quotes for your specific region and circumstances.
Which has better ratings — Aviva or Hastings Direct?
Aviva has an average rating of 4.3/5, while Hastings Direct averages 4/5 across all regions. Both are well-established insurers with strong financial stability.
What discounts does Aviva offer vs Hastings Direct?
Aviva's top discount is "Multi-policy 12%", while Hastings Direct offers "Telematics 20%". Both insurers offer multi-policy, good driver, and other standard discounts — check each insurer's site for the full list.
Can I switch from Aviva to Hastings Direct?
Yes. You can switch car insurance at any time, though it's usually best to switch at renewal to avoid cancellation fees. Get quotes from both Aviva and Hastings Direct to compare rates for your specific situation.
Which is better for my region?
It depends on where you live. Use the rate comparison table above to see which insurer is cheaper in your region. Factors like your driving record, age, and vehicle also affect your personal quote.

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